In September 2014, studio president Alan Bergman was asked at a conference if Disney had been able to partially recoup its losses on The Lone Ranger and John Carter through subsequent release windows or other monetization methods, and he responded: 'I'm going to answer that question honestly and tell you no, it didn't get that much better. Sellers insists the film tested very well with audiences and failed more because of marketing problems (which included not mentioning 'Mars', 'Barsoom', or 'Edgar Rice Burroughs' on promotional posters, which meant that many fans of the Burroughs books were completely unaware of the film and its subject matter until after it bombed) and changing management at the studio. The 2013 book John Carter and the Gods of Hollywood cites many factors in the film's commercial failure, but author Michael D. It was reported that Ross later sought to blame for John Carter, which prompted key Pixar executives to turn against Ross who already had alienated many within the studio. Glenn Kenny of Movies rated the film 4 out of 5 stars, saying, 'By the end of the adventure, even the initially befuddling double-frame story pays off, in spades. Of wrote, 'Derivative but charming and fun enough, Disney's mammoth scifier is both spectacular and a bit cheesy'. At, which assigns a out of 100 to critics' reviews, the film holds a score of 51 based on 42 reviews, signifying 'Mixed or average reviews'. It holds a 51% rating at the film website based on 220 reviews its consensus reads: 'While John Carter looks terrific and delivers its share of pulpy thrills, it also suffers from uneven pacing and occasionally incomprehensible plotting and characterization'.
Reception Critical response One week before the film's release, Disney removed an embargo on reviews of the film. In mid-June, the movie topped sales on both the Nielsen VideoScan First Alert sales chart, which tracks overall disc sales, and Nielsen’s dedicated Blu-ray Disc sales chart, with the DVD release selling 980,812 copies making $17,057,283 and Blu-ray and 3-D releases selling 965,275 copies making $19,295,847, with a combined total of $36,353,130 in its first week alone.
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